Caring is creepy

We all now how customer service is the number one priority in successful businesses, caring is crucial. I’ve had retail experience in the past, and my managers have always been very concern about it. However, one thing I noticed at the last place I worked was that they didn’t have any resting areas, during busy days we would even have people sitting on the floor, for me this was unacceptable. How can you have your customers sitting on the floor? Then I asked one of the managers, and the thing was that they didn’t wanted customers sitting, they wanted them shopping. Having a chair or any other kind of sitting area for customers says we care for them.

Another thing I’ve noticed is how couples love to go shopping together, but most of the time store have a no boys in the fitting rooms policy. Therefore, I would have tons of boyfriends standing outside of the fitting rooms, desperate to have their girlfriends come out. So it really got me thinking, why not have a special lounge designed for them, everyone would be much comfortable and hence, would shop more.

Just like REED SPACE, designed by upsetters architects who took the meaning of seating areas to a whole different level.

The client's concept was a "cultural community center" and the main concern was how to integrate the commercial space with the public space.

A space more open to those not familiar with the design, art, or even the shop itself.

The small wooden chair, a symbol of the community center, is attached to the wall serving as shelving too.

The jungle gym a symbol of the park, is echoed in the creation of shelves and stairs.

It is all about delivering a playful message.

Every detail contributes to the simplicity of the space.

The division of the space is created by difference in floor heights.

The chairs can be taken off the wall, which makes the space more flexible.